Plans & billing

SetterStack is priced to be simple: try it free for a week, keep it when it's booking calls for you, and never get surprised by a bill.

01The plans

Every plan has a flat base price, and paying yearly saves 20%. What happens past your included conversations depends on the plan: Flex keeps going and bills a transparent 30¢ per extra conversation (the usage fee you agree to at checkout, so cost tracks results rather than your contact list). Starter and Pro pause the AI at their allotment; grab a prepaid conversation pack or move up a plan to keep going. Conversation counts and pack credits reset each month, so nothing carries over. The one exception is Elite, where the whole allowance is pooled across your prepaid term rather than sliced into months (how that works).

You'll never hit the cap blind. On Starter and Pro we email you at 80% of your monthly conversations (while everything is still running) and again the moment the allotment is used, with one-click options to add a pack or upgrade — new leads keep landing in your inbox either way; only the AI's replies wait. On Flex, we email you the moment your included 50 are used and overage billing begins, so the 30¢ line on your invoice is never a surprise.

Optional add-on: the account risk screener ($19/mo on any plan) watches every connected account's behavior — send volume, how rapidly messages go out (rapid-fire sending is what platforms flag, even at low volume), heavy link-dropping, and platform pushback — and shows a live Protected / Elevated risk status per account in Settings → Accounts, with an alert before risky patterns become a problem. Turn it on or off anytime in Settings → Billing → Add-ons (prorated on your card, no separate checkout). Popular with businesses in sensitive niches.

Unlimited accounts on Pro. Pro includes 5 connected accounts — and you can connect as many more as you want. Each account beyond 5 adds $8.99/mo to your subscription. You'll always see a clear confirmation before anything is added to your bill, the charge is prorated on the card you already have on file, and disconnecting an extra account drops its charge off automatically.

Premium support on Pro. Pro members get live 1-on-1 working sessions, weekly open office hours, and access to the private Discord community (networking + the engagement group). Find it all under Settings → Support.

02Your free week

Free for 7 days, cancel anytime. When you create your account you pick the plan that fits and enter a card — nothing is charged today. Your 7-day free trial of the core AI setter starts straight away, and your plan only begins (and your card is only charged) when the week ends. Cancel from Settings → Billing any time before then and you pay nothing. The free week is once per account — if you've trialed before, your plan starts the day you subscribe.

Here's how the trial week works:

• Verify your email to switch on your credit. We send the link the moment you sign up; until you click it the AI holds off. It takes a few seconds and it's the only step between you and a working setter.
• Your trial includes $4.00 of AI credit — about 10 real AI conversations — spread across the week so one busy day can't use it all.
• Your trial runs at Starter level, so AI voice notes in your own cloned voice and DM greeters are switched on — the two things most worth judging us on before you pay.
• The trial focuses on the core setter — posting, broadcasts, the Stack Advisor, and team invites unlock when your plan activates.
• You get one connected account during the trial.
• If you use your full credit before day 7 (a great sign!), you can finish the week with a $5 top-up that adds $5.00 more credit, or activate your plan right away and unlock everything.
• The free week is once per account. If you've already had it and come back later, your plan simply starts the day you subscribe — you'll see that clearly on the plan page before you check out, never as a surprise on the payment screen.

You get a heads-up before it ends. Two days out we email the account owner with the exact date your free week finishes, so the day it stops is never a surprise. Nothing in that email charges you or starts a plan — it's just the date and a link to pick one if you want to carry on.

When the week ends, nothing is charged and nothing starts automatically, because we never took a card. The AI stops replying and we'll ask you to pick a plan to carry on. Nothing is deleted — your setter's training, your flows and every conversation are exactly where you left them, and they come straight back the moment you choose a plan.

03Your monthly AI usage

Every plan includes a generous number of monthly AI conversations, shown as a live meter in Settings → Billing. As you approach your plan's included amount we let you know, so your bill never runs away from you, and you can move up a plan any time you need more headroom. Your usage resets at the start of each billing month. (On Elite it doesn't: that allowance is pooled across the whole prepaid term, so the meter counts down once over 6 or 12 months instead of resetting monthly.)

What counts as one conversation: a person your setter actually works — whether your AI setter replied, or one of your flows did. It's counted once per person per month, no matter how many messages go back and forth. Ten replies to the same lead is one conversation, not ten.

What doesn't count:

• Broadcasts. Messaging your existing leads is included — a broadcast to your whole list doesn't touch your meter.
• Your own replies. Anything you type by hand in the inbox is free, always.
• Conversations your setter never worked — someone who messages you but doesn't match your opt-in keywords is never billed, because your setter never engaged them.

04Posting & WhatsApp

You're never billed per post. On Starter and Pro, publishing posts and arming their DM funnels is included — Starter covers one post a day, Pro is unlimited (fair use). You only "spend" when your posts actually start conversations (that's the AI-conversation meter above), so the thing you pay for is the thing that books you calls.

WhatsApp is an add-on. Once WhatsApp is available on your workspace, each connected WhatsApp number is a small monthly add-on on top of your plan. Replies within WhatsApp's 24-hour window are just normal conversations; Meta bills any out-of-window template messages directly to your own WhatsApp Business account. See WhatsApp for the full picture.

05How to upgrade or change your plan

1. Go to Settings → Billing.
2. Choose Annual (cheaper) or Monthly, then pick the plan you want.
3. You'll be sent to a secure checkout. Enter your card and, if you have one, your promo code.
4. That's it — your new limits are live immediately.

To switch or downgrade your plan, pick the plan you want in Settings → Billing. To update your card or download invoices, open Settings → Billing → Manage billing. To cancel, use Cancel plan on the same page. Only the workspace owner can change or cancel the plan.

06Cancelling

Changed your mind? Open Settings → Billing → Cancel plan. We'll offer you 20% off your next month to stay, and taking it changes nothing else. If you'd still rather go, we'll ask one quick question about why (it genuinely helps us improve), then your plan is set to cancel. You keep full access until the end of the period you've already paid for, and it simply won't renew. On a prepaid Elite term, that period is the term you bought, so your access runs to its end date and nothing renews after it. You can re-subscribe any time.

07Elite: prepaid, pooled, and set up with you

Elite is one payment for a whole term, with one shared pot of conversations behind it. It exists for the workspaces where a monthly ceiling has stopped being a useful idea: several accounts, a team in the inbox, and months that look nothing like each other.

The two terms:

• $3,000, paid once, covers 6 months and includes 15,000 AI conversations for the term.
• $5,000, paid once, covers 12 months and includes 30,000 AI conversations for the term.

Both include everything on Pro plus outbound webhooks (push your leads and booked calls straight into your own systems), 15 connected accounts, and 15 team seats.

Pooled is the part that matters. On every other plan your conversations reset at the start of each billing month, so a quiet month is simply gone. On Elite the whole allowance sits in one pot for the whole term. A slow January funds a viral March. You never have to time a campaign around a reset date, and you are never paused in the middle of your best week while an unused allowance from last month sits there expired. The meter in Settings → Billing shows the term total and what's left of it, not a monthly slice, and we let you know as you approach it exactly like any other plan.

If you use it all before the term ends, nothing breaks and nothing bills you by surprise. New leads keep landing in your inbox, and you add a prepaid conversation pack to switch the AI's replies back on for the rest of the term, the same packs Starter and Pro use. Running out early is usually a good sign, and it's a conversation worth having with us because it often means the next term should be sized differently.

You can't buy Elite on this website, on purpose. It's arranged on a call: we look at your actual volume, size the term honestly, and send you a private payment link for the term you agreed. If a 6-month or 12-month commitment isn't right for you yet, Pro plus prepaid packs does the same job with no term attached. Book a call and we'll tell you plainly which one you should be on.

08Agencies & white-label

If you want to resell SetterStack under your own brand to your own clients, that's the Agency plan. It's set up with you directly so we can match it to how you run your business — reach out and we'll get you going.

09Common questions

Do I need a card to start? Yes — you pick your plan and enter a card at signup, but nothing is charged today. Your free week starts immediately, your plan only begins when it ends, and you can cancel from Settings → Billing anytime before then and pay nothing.

Why do I have to verify my email? Your $4.00 of AI credit switches on when you verify. It's a few seconds, it keeps throwaway accounts from burning through free credit, and it means the address we'd use to reach you about your setter actually works. Didn't get it? Use the Resend button on the banner at the top of the app, and check spam.

What happens as I approach my monthly conversations? We show it on the usage meter and let you know as you get close, so nothing catches you off guard. Upgrade for more headroom, or wait for your usage to reset at the start of your next billing month.

Do unused conversations roll over to next month? On Flex, Starter and Pro, no. Each month starts fresh. Elite is the exception: its allowance is pooled across the whole prepaid term, so a quiet month leaves more for a busy one. See Elite.

How do I get on Elite? Book a call. It's priced as a term ($3,000 for 6 months or $5,000 for a year, paid up front), so we size it against your real volume first and then send you a private payment link. There's no self-serve checkout for it.

Can I cancel? Yes, anytime, from Settings → Billing → Cancel plan. You keep access until the end of the period you've paid for, and you can re-subscribe whenever you like.

If I cancel and come back, do I get another free week? No — the free week is a one-time thing per account. Everything you set up is still waiting for you, and re-subscribing simply starts your plan that day. The plan page tells you before you check out.